Foothills businesses see slow start to summer after snowbirds leave
Everbowl and Sarnoff Art and Framing are already seeing less customers. It's something they expected and are reaching out to the community. Maria Pacheco, owner of Everbowl in the Foothills, has reported a slow start to summer after school let out due to the summer, with at least half of their customer base leaving. Despite this, she has expanded her business beyond the brick-and-mortar store and has sold at pop-up markets and school events. She advises new businesses to engage in community outreach and use this as an opportunity to connect with more customers and prepare for later seasons. Henry Sarnoff and Erica Sarnoffs, owners who have been in business for 30 years, have been reaching out to artists in the community during this slower period.
Pubblicato : 10 mesi fa di By: Andrew Christiansen, Andrew Christiansen in Business
CATALINA FOOTHILLS, Ariz. (KGUN) — Making a healthy bowl with chia seeds and fruit, owner of Everbowl Maria Pacheco reflected on last summer. It was her first year in business and summer came quickly after she opened last April.
It was a slow summer that resulted in at least half of their customer base leaving.
“We didn’t think much of it being slow because a lot of people didn’t really know about Everbowl,” Pacheco said.
This year she’s already noticed slower business since schools let out a few weeks ago. However, her regular customers are helping her business.
“But sometimes it feels like that’s all we’re getting in the store,” she commented.
Pacheco has expanded past her brick-and-mortar building and has sold at pop-up markets and school events like carnivals. However, since it’s almost officially summer, school has let out and there aren’t as many events outside.
“It’s just really hot. Nobody really wants to do anything, but there are still a few things here and there that we can get into,” she said.
Pacheco has expanded to fundraisers and places like the sheriff’s department and fire department. It’s something she advises new businesses to do.
“Community outreach, as much as possible. I think that the biggest, the best thing you can do for a starting business, is get out there into the community,” she said.
A few miles away and also in the Foothills, Henry Sarnoff, owner of Sarnoff Art and Framing, and his daughter Erica Sarnoff have been reaching out to artists in the community.
“It’s great to hear what they’re thinking of doing and bringing in. It’s a time to connect,” Erica said.
They’ve been in business for the past 30 years and traditionally see less customers from the end of May to mid-August.
“If you are prepared for it then it’s something you know is coming,” Erica said.
Sarnoff said sometimes they have stronger sales during the summer than fall.
However, during slower summers, she feels like it’s also an opportunity to connect with more customers, get ready for later seasons, and work on big projects.
“It gets your creativity going, and the best part is getting the customers’ creativity going,” she said.